How Can You Find and Study Examples of Continuing Business Model Innovators?
January 25, 2010 by admin
Filed under Uncategorized
I then became curious about the frequency with which companies enjoyed ongoing success in improving their business models. Where should I find the answer?
I read the profiles of all public companies described in the Value Line Investment Survey over 12 years. I noted the companies that seemed to have completed at least two major successful business model innovations during those years, without regard to their stock-market performance. As a result of either lower stock-price growth or changes in CEOs, many of them did not make my CEO 100 lists during those years.
I contacted these companies by e-mail to request interviews with their CEO and some of the other senior executives. From these contacts, I was able to arrange CEO interviews at over 40 companies.
I performed literature searches on another few dozen companies that confirmed that they had been frequent business model innovators, but these companies declined to be interviewed. Obviously, you can still learn lessons by characterizing the direction that those companies take even if you cannot learn more fine-tuned details.
From these investigations, I became convinced that at least 70 public companies had performed at least two major successful business model innovations in the same business over the 12 years.
I began a year-long analysis. I took what was learned and summarized it in simple form so that more companies could understand how to choose and successfully follow this path. You could obviously do the same thing for the examples that interest you.
To test my thinking, I discussed the work in progress with many of the CEOs and their staffs as well as top strategic thinkers in other companies. Many valuable corrections and improvements were made as a result.
Next, I sought out individual, small company, and nonprofit examples of the themes that the larger, public companies exhibited. Many of these examples are drawn from my personal experiences with the subjects or my long-term interest in their work.
Finally, I kept in touch with all of the individuals and companies so that the information could be as up-to-date as possible.
By: Donald Mitchell
About the Author:
Donald Mitchell is an author of seven books including Adventures of an Optimist, The 2,000 Percent Squared Solution, The 2,000 Percent Solution, The 2,000 Percent Solution Workbook, The Irresistible Growth Enterprise, and The Ultimate Competitive Advantage. Read about creating breakthroughs through 2,000 percent solutions and receive tips by e-mail by registering for free at
Media Innovation Has Touched People’s Lives
Take for example social networking. Social networking is no longer compassed within certain locations and no longer subjected to so many limitations. It is because today through the Internet, you can create social connections to many people as you like, divide a lot of things with them, and enjoy some on line activities together such as games, trivia quizzes, and others.
As a modern approach to media innovation, the number of social networking sites have increased perceptively on the Internet and they differ so largely when it comes to style, interface, add-ons, and other features. But aside from the differences you also can notice that they share common similarities like allowing subscribers to create on line photo albums and upload music and music-videos that members of your network can download.
Some of the most accessed social networks on the Internet include Facebook, Friendster, and Multiply. These places on the world wide web are the havens of millions of people from all walks of life, with varying age brackets, and coming from diverse cultures. These sites also house people and individuals with no walls or barriers caused by racial or religious discriminations and prejudices. The economic status of the subscribers is also out of the question because here rich and poor people meet together and they both enjoy a free life-time membership.
Another area of relationship that has been greatly affected by the so-called media innovation is dating. From the plain and simple connections at social networks to a more serious and exciting stage of relationship, on line dating sites have given dating a whole new look. Unlike the social network sites on the Internet that offer services to subscribers for free, there are on line dating sites that require members to pay annual fees if they want to unlock some of the features or services that they would like to avail.
At on line dating sites, members can have more chances of meeting their soul mates and create a more serious relationship because these sites provide ways by which one can connect to people who share the same interests, spiritual convictions, and other issues of concern as his. These sites like those of the social networks also open up ways for members to exchange email-like messages that can be long and detailed, and instant messages that are short, conversational, and interactive. Aside from exchanging messages, members especially those who are dating on line can also express affections with gifts. Of course, they are just virtual gifts but they could mean a lot to the recipients.
Either through social networking or on line dating, one cannot deny the fact the latest media innovation has touched our lives.
By: Che Cruz
About the Author:
We are obsessive about creating brands that evoke powerful emotional connections with customers, at defining differentiated and compelling market positions for Brand Strategy,Brand Agency,Brand Design,Graphic Design Melbourne,Corporate image




